TOTC2017 Edinburgh Logo

April 1st - 5th 2017

Tales of the Cocktail has spent the past six years touring the Americas—from Vancouver to Buenos Aires to Mexico City. Now, we’re ready to cross the pond and bring the industry’s premier cocktail festival to Europe. In 2017, Tales of the Cocktail on Tour is headed to Edinburgh, Scotland for five days of cocktail education and celebration in one of the world’s most historic cities. By day, cocktail experts from around the world will share ideas and insights at a series of educational seminars. By night, we’ll hit the town and dive into the diverse cocktail culture of Edinburgh that’s so much more than Scotch. Join us in Spring 2017 for five fun, festive and enlightening days in Edinburgh.

Tales on Tour is now FIVE full days of events!

Tickets On Sale Now!

Tickets are sold in packages with limited quantities available!

Tickets

How to Buy Tickets:

Attendees can select 1 of 2 seminar selections for each seminar session on Monday and Tuesday. Your ticket package includes access to all other events during the day and evening. We recommend RSVP'ing for all events you intent to attend. The Dynamic Duos are open to the public.

FAQ

Questions: Email Tickets@TalesoftheCocktail.com


The Principal Edinburgh

19-21 George Street, Edinburgh, Scotland EH2 2PB

The resplendent Principal Edinburgh George Street will be our home during the four days in Edinburgh. Located just two minutes from Princes Street and close to Waverley Station, The Principal Edinburgh George Street is the ideal location for exploring the best Edinburgh has to offer. The hotel has been newly refurbished and will offer to your guests an amazing experience . Tales on Tour attendees will receive a discounted nightly rates start at 140 GBP.


Rates:

Single occupancy - £140 (includes VAT and breakfast)

Double occupancy - £152 (includes VAT and breakfast)

Booking Instructions:

  1. Go to http://www.principal-hayley.com/
  2. Select "Edinburgh, The Principal Edinburgh"
  3. Enter your dates for the April 2017 event
  4. Click on the "Special Codes" dropdown
  5. Enter the following Promotion Code: TOTC

Call Instructions:

For inquiries over the phone, call: +44 131 240 5500

Please let them know that you are calling in regard to Tales of the Cocktail


Tickets On Sale Now!

Tickets are sold in packages with limited quantities available!

Tickets

How to Buy Tickets:

Attendees can select 1 of 2 seminar selections for each seminar session on Monday and Tuesday. Your ticket package includes access to all other events during the day and evening. We recommend RSVP'ing for all events you intent to attend. The Dynamic Duos are open to the public.





Media Credentials

Media credential applications are open through February 20, 2017.

Apply Tales on Tour - Edinburgh Media Credentials


Cocktail Apprentice Program

The Cocktail Apprentice Program is an exclusive mentorship program for up-and-coming bartenders to learn alongside some of the biggest names in the business during Tales of the Cocktail on Tour.

CAP Applications Have Closed For This Event

The 2017 Cocktail Apprentice Team for Tales on Tour Edinburgh 2017 has been selected! Click here to find out who made it.

Click Here to learn more about all the Cocktail Apprentice Programs


Sponsorship

Sponsorships for Tales on Tour 2017 have closed. If you are interested in getting information for Tales on Tour 2018 please complete the sponsor inquiry form.

Tales on Tour is great sponsorship opportunity for companies big and small. Whether you have participated in New Orleans or any Tales event, our dedicated team is available to walk you through the event and find the best fit for your goals.

Additional Questions? Please contact Partners@TalesoftheCocktail.com

While so many spirits professionals and lovers of the craft are in Edinburgh for Tales of the Cocktail on Tour, distillers across the region are hosting events to give a taste of what Scottish spirits are all about. During and after the Tales festivities, you can make the trip to distilleries for tours and tastings of Scotch whiskies, gins and other spirits. Please visit TalesoftheCocktail.com for more information on these special events and start making your plans to get to know the unique flavors of Scotland even better.

Check in often for more trip options!



Irish Exit

Thursday April 6th

Don’t want the Tales on Tour experience to end!

Join the Irish Exit as we depart Edinburgh to our Celtic cousins in Ireland for the ultimate Irish Exit. Join William Grant and Sons as they host Tales on Tour attendees at the new Tullamore Distillery located in the heart of Ireland, visit the World’s Oldest Pub, Sean’s Bar, where they have been serving libations dating back to 900AD and finish the day being hosted at Dublin’s best pubs and cocktail bars including Vintage Cocktail Club, The Blind Pig, The Exchequer, and, Spirited Award nominated, The Liquor Rooms amongst many more.

Learn More About the Irish Exit