Industry News

Tales of the Cocktail Donates $5k to Support Beyond Bars School in South Africa

Beyond Bars Akademia
Beyond Bars Akademia in South Africa. Photo: Oliver Petrie

NEW ORLEANS – (Jan. 4, 2018) – Tales of the Cocktail®, the world’s premier cocktail festival, is proud to announce its support of Beyond Bars with a $5,000 donation made recently to the organization. The donation will directly benefit the Beyond Bars school in South Africa which will offer hospitality training and job placement for women who are former inmates.

With overcrowded prisons and a 50 percent youth unemployment rate in South Africa, it is difficult for female former inmates to secure a sustainable income. For many of these women, their life experience has been characterized by abuse, loss, financial and emotional isolation and damaged relationships. The cumulative effect of this context has limited their perceptions of the opportunities the world offers to them. Beyond Bars provides these women with hope and opportunities through specialized, sponsored hospitality training. This training gives them the qualifications they need to enter the job market, and equips them with the life skills they need to thrive as they re-enter society.

“Simply put, if it wasn’t for faithful supporters like Tales, we wouldn’t exist,” says Stephanie Simbo, founder and CEO of Beyond Bars. “The hospitality industry is often depicted in a negative image due to many issues we are dealing with. But, I believe it is important to highlight the good of it. So I thank Tales of the Cocktail for supplying the funds that we need to make a difference in the lives of those battered women who struggle with being recognized as contributing citizens to the society here in South Africa.”

Tales of the Cocktail is proud to continue to support great organizations like Beyond Bars in extending the many benefits of the hospitality industry to every corner of society throughout the world.

“Beyond Bars is doing amazing work and we couldn’t be more pleased to help them in their efforts,” said Tales of the Cocktail president Melissa Young. “We are happy to champion their cause and can’t wait to see the wonderful talent that comes out of their school.”

Tales of the Cocktail returns to New Orleans July 18-23, 2018.


About Tales of the Cocktail

Founded in 2002, Tales of the Cocktail® has grown from an annual walking tour of historic New Orleans cocktail bars, into the world’s premier cocktail festival. Each year the international bar and spirits industry is welcomed to New Orleans for a week of seminars, tastings, networking and special events. With hundreds of opportunities developed specifically for bartenders, distillers and other bar and spirits professionals, Tales of the Cocktail® is the industry’s annual meeting place for the exchanging of new ideas, products and techniques. In addition, Tales of the Cocktail® also produces Tales of the Cocktail® on Tour, manages the Tales 365 membership program, and publishes bartender-focused educational content year-round on TalesoftheCocktail.com.

New Orleans Culinary and Cultural Preservation Society

Tales of the Cocktail® and its associated events are produced by the New Orleans Culinary & Cultural Preservation Society (NOCCPS), a non-profit organization committed the advancement of the craft of the cocktail through education, networking and promotion.

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