Industry News

NOCCPS Announces 2017 Seal of the Sazerac® Recipients

Man pouring a Sazerac
The Seal of the Sazerac recognizes the establishments that best preserve the iconic New Orleans cocktail. (Photo: Susanna Bolle/Flickr)

NEW ORLEANS–June 2, 2017–The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is honored to name five spirited bars and restaurants as the 2017 Seal of the Sazerac® honorees. Since 2010, NOCCPS has made an effort to award establishments that best exemplify a strong commitment to preserving the classic Sazerac through the use of traditional ingredients, preparation, and presentation. This year, the bars that join the ranks of the previous 43 esteemed Seal of the Sazerac® honorees are Vessel Nola, Victory, 21st Amendment at La Louisiane, Petit Lion, and Hot Tin.

“We are very honored to be a recipient of the Sazerac Seal of Approval,” remarked Denzel Brown, beverage manager at Petit Lion. “It is a representation of all the hard work and effort that our team has put into this project. The Sazerac cocktail holds a dear place in all of our hearts, and we are happy to know that we are doing it right.”

To receive a Seal of the Sazerac®, an establishment must first possess a reputation for creating exceptionally well-made, historically accurate Sazracs. An open nomination process allows these bars and restaurants to be identified for consideration. For each establishment nominated, the NOCCPS sends a team of “Sazerac Secret Sippers” to discretely evaluate the quality of the nominee’s Sazeracs. Each location is visited three times to ensure that the ingredients, taste, and presentation of the Sazerac remain consistent.

“What an honor to receive the Sazerac Seal of Approval! We love this cocktail. It's our mission to preserve the tradition of the Sazerac not only by properly serving it, but by also teaching the history and tradition of it to our cocktail class participants,” said Daniel Victory, owner of the bar Victory. “Having a well made Sazerac is one of best ways to celebrate New Orleans and we look forward to continuing the mission. We want to thank the secret sippers and Tales for recognizing Victory.”

This award plays an immensely important role in preserving the unique culture of New Orleans. Since its creation in the mid 19th century, the Sazerac has both earned the distinction of being one of the first “true” cocktails, as well as the drink that demonstrates the historical and cultural trends of New Orleans. In 2008, Tales of the Cocktail® and NOCCPS successfully lobbied the Louisiana state legislature to have the Sazerac named as the official cocktail of New Orleans; as a result, New Orleans became the first city in the country to have an official cocktail.

“The cocktail culture of our city all started with the Sazerac. So it only makes sense that we do everything we can to preserve it,” said Ann Tuennerman, Founder of Tales of the Cocktail. “These new Seal of the Sazerac recipients are carrying on the legacy of this important drink.”

The bars and their representatives will be presented the Seal of the Sazerac® on Wednesday, July 19 at Toast to Tales, the kickoff event for Tales of the Cocktail®. Toast to Tales is only one of the numerous curated, professionally-focused events taking place at the 15th annual Tales of the Cocktail®, which will run from July 18-23 in the heart of the French Quarter. For information on how to purchase tickets for this event, please click here. For a list of the past Seal of the Sazerac® honorees, please click here.

About Tales of the Cocktail

Founded in 2002, Tales of the Cocktail has grown from a small gathering of cocktail lovers into the world’s premier cocktail festival. Each year the international spirits industry is welcomed to New Orleans for a week of seminars, tastings, networking events and much more. With 200+ annual events developed specifically for bartenders, distillers and other spirits professionals, Tales of the Cocktail is the industry’s annual meeting place for the exchanging of new ideas, products and techniques. Tales of the Cocktail also produces a number of other events and programs such as Tales of the Cocktail on Tour, Tales 365, Tales of the Toddy and Daiquiri Season, all to further the mission of supporting and growing the international cocktail community.

About the New Orleans Culinary and Cultural Preservation Society

Tales of the Cocktail is produced by the New Orleans Culinary & Cultural Preservation Society (NOCCPS), a non-profit organization committed to supporting, promoting and growing the cocktail industry in New Orleans and around the world. In addition to offering opportunities to learn and acquire new skills through Tales of the Cocktail events and Tales 365, the NOCCPS invests the proceeds back into the spirits industry. Since 2008, the NOCCPS has invested more than $886,000 into programs like the Cocktail Apprentice Program, a tuition reimbursement program, the Apprentice medical aid fund, educational scholarships and a new health and wellness program for members of the hospitality industry.

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